According to Digby, 56 percent of American adults have smartphones. That means more people than ever are accessing the Internet through mobile devices. If that's not reason enough to create a mobile version of your website, take a look at these four more.
Image via Flickr by chrissatchwell
If people have to look at your normal website on their smartphone or tablet, they typically have to do a lot of scrolling and zooming. This is annoying to mobile users, which is one reason why your should have a mobile version of your website. It also doesn't make sense for you to display the same website on all devices. Screen sizes on smartphones range from 3 to 6 inches. For instance, the new smartphones running the BlackBerry z10 OS have a 4.2-inch screen. That's quite a bit smaller than the standard desktop or laptop screen. Without a mobile website, mobile users will have a hard time seeing everything.
Mobile commerce is very popular already. For instance, people can go to a store to try a product in person, but then use their phone right in the store to do research. They can then check to see if they can get the same product for a cheaper price somewhere else. If they can, they can order the product online using their phone.
Not Having a Mobile Site Damages Your Reputation
If users have a bad mobile experience when trying to use your site, this can lead to bad feelings about your business. You don't want to take that risk, which is why you should optimize your site for mobile users. People expect businesses to have a mobile-friendly site, and if yours doesn't have one, customers might think you aren't as good as your competitors.
If you haven't already created a mobile version of your website, you should get started. The longer you wait, the more customers you are losing.
People Want Information Fast
According to KISSmetrics, people won't wait longer than six to ten seconds for a website to load before leaving. That means you're losing out on customers if you don't have a version of your site with a quick load time. The main reason people look at your website on their phone is to find out information about you. For instance, they may want to know your address, business hours, and other information in an instant without doing much digging. This is difficult if you don't have a mobile site for them to use.Mobile Sites Are Easier to Navigate on a Smartphone
If people have to look at your normal website on their smartphone or tablet, they typically have to do a lot of scrolling and zooming. This is annoying to mobile users, which is one reason why your should have a mobile version of your website. It also doesn't make sense for you to display the same website on all devices. Screen sizes on smartphones range from 3 to 6 inches. For instance, the new smartphones running the BlackBerry z10 OS have a 4.2-inch screen. That's quite a bit smaller than the standard desktop or laptop screen. Without a mobile website, mobile users will have a hard time seeing everything.
Mobile Commerce Is Becoming More Popular
Stores have reported an increase in the amount of sales from their mobile sites. According to Mashable, mobile devices brought in $6.7 billion in 2012. That means if you don't have a mobile site, you're missing out on sales. It took people a long time before they were comfortable purchasing things on the Internet, but it isn't going to take as long for them to start purchasing things through their mobile devices.Mobile commerce is very popular already. For instance, people can go to a store to try a product in person, but then use their phone right in the store to do research. They can then check to see if they can get the same product for a cheaper price somewhere else. If they can, they can order the product online using their phone.
Not Having a Mobile Site Damages Your Reputation
If users have a bad mobile experience when trying to use your site, this can lead to bad feelings about your business. You don't want to take that risk, which is why you should optimize your site for mobile users. People expect businesses to have a mobile-friendly site, and if yours doesn't have one, customers might think you aren't as good as your competitors.
If you haven't already created a mobile version of your website, you should get started. The longer you wait, the more customers you are losing.
Written by Danial Munsif
I am a Creative Blogger who is addictive to writing on latest topics on Technology, Smartphones, Graphics, Web development and Android
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